Godz And Generalz
Godz And Generalz
Their group was call the Geto Boys, this group open up the door for other artist like Slim Thug, Chamillionaire, Big Moe, and DJ Screw and so on. In other words other record labels like Sucka Free Records, Wreck Shop Records, Swisha House etc. When other potential artist seen that if they can form their on record labels so can we, this was coming from the mind of “Fredrick Murl Randle Jr” aka Fatir Hidayat and others to form a family business , that’s when Enterprise Entertainment was born. In the year 1998 C.E.O Fatir Hidayat and family members decided to form a record label called Enterprise Entertainment.
With only two artists S.U.G “Barron O’keith Sanders” and Ro-matic “Roland Tremell Calvert”they created songs that change the minds of young blackmen that are going through trouble times in their lives and use their own life experience in their music. S.U.G with the style of Scarface (Southern Flav), Rakim (Knowledge of God) and Biggie Smalls (Lyrical Jokester), lyrical content give information and heart felt soulfulness and have a way with ladies with his spiritual and God fearing lyrics. Ro-matic gangester lyrics like N.W.A and Ice Cube, he is from the westcoast but migrated to the south and never left his root , with his west coast mentality he brought a new flavor to the south. Together these artist capture the south by storm, behind the beat was executive producer CEO (Fatir) and Real Life, who brought sounds like winds of nature.
For two years they work together like a baby coming into a new world and ready to take the city of Houston. In the year 2000 Enterprise Entertainment went to Undergrime music and capture the neighborhood in the city of Houston with their music mix with top Hip Hop songs by national artist. Later that they was introduce by two other artist, Legacii aka Baby Boy and Kronos. Legacii “Brandon Edmonds” as a young man with the style of our legendary 2 Pac, coming from the streets of 5th ward, begin to bring a new style to the group and made hits songs that will tear the house down in the clubs and make the people dance to their feet.
Kronos “Roderick Williams”is the man behind the beats and the R&b sounds to the music. The hooks that he sings goes down deep in the souls of the human mind, that they will begin to a feel the music coming from the heart. Along with these two new artist, and collaborating with other artist, Enterprise Entertainment was ready for music industry. For three years they went on tour from cities and states promoting their music and doing shows at the different clubs and places.
In 2003 another R&b artist by name of James Flames “James Burnett” with his new styles of hooks, added another flavor to the group. James with his duets with other female artists, light the fire and the songs begin to explodes with the R&b & Rap connection. Plus One came on to the seen ,Early 99 featured on underground Mix tape by GFUNK Production. UNDERGRIME became an Reality when CEO and Gfunk came up with slogan UNDERGRIME.\"THE MUSIC YOU ARE NOT GOING TO HEAR ON THE RADIO\"\"GRIMMY\".
If you had an UNDERGRIME Mix tape you were jamming Gangsta Alphabet, my game is hoez. Plus One Brings Gansta, Pimperish to the game of rap.\"BIG BABY\" also called then, would stop by the studio in Greenspoint after hustling in SouthWest Texas and drop a hot 16 on the joint \"AFTER THE GAME\" .The hot Song Heaven in the Ghetto is climbing the charts on sales on the internet\"UNDER RATED\". A new day had begin and Enterprise Entertainment was coming after their competitors. They begin to travel and find distribution companies that will distribute their music into the stores.
On trip to California, to meet with a AR from Interscope Records about a distribute deal, they was offer a 5 million dollar deal and later after doing a research and not selling themselves short, the offer was turn down. Because Fatir aka CEO believes in himself and his company, because with the help of God they capture anything if they put their minds to it. So the deal did not stop them from quitting, because through faith they can overcame all obstacles in their path. Now they begin to write songs, make more albums and promote themselves until the whole world knows what Enterprise Entertainment is all about.
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