Going under the alias of Beat Dominator for the first two years, he decided to switch to the more relevant Bass Mekanik moniker in 1994. Releasing a series of albums, compilations, singles, and collaborations, he became one of the biggest names in the field of bass music, with CDs like Audio Toolbox and Best of Food for Woofers becoming staples of the stereo competition scene. He did this with virtually no promotion, relying on the ultra-low frequencies in his music to appeal to aficionados of car stereos. Word of mouth became his most important advertising tool, and he reciprocated by talking with his fans about what his music could do to further compliment their stereos.
Case became such a key figure in the scene that he had a line of car audio components named after him, inspiring him to move further into the business aspect of his art. He started his own label and website, http://www.BassMekanik.com, in 2001. ~ Bradley Torreano, All Music Guide Read more on Last.fm. User-contributed text is available under the Creative Commons By-SA License; additional terms may apply..
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